Extended shelf life
Unlike standard direct mail that goes straight into the recycling bin, our premium-bound books are kept in kitchens, cars, and on coffee tables year-round. Your ad is always there right when a customer needs you.
Media kit 2026–2027
Fuel Your Growth. Partner with the Neighborhood’s Newest Multi-Channel Publication.
More than savings. We are a vibrant hyperlocal publication bridging the gap through independent journalism, storytelling, and local commerce to bring neighbors together.
The local business landscape has fundamentally changed. Following the lasting ripples of COVID-19, we witness two realities: thriving businesses looking to scale, and resilient companies working to reclaim their market presence. No matter where you stand today, the Shop Local Coupon Book elevates your brand. Because we are a brand-new launch, your business benefits from maximum visibility, completely uncluttered pages, and exclusive introductory launch rates.
About Shop Local Coupon Book
Bringing Neighbors Together
We are the Shop Local Coupon Book—a collective of writers, creatives, independent voices, and business leaders rooted in the heart of your community. Far from a simple directory, we are a vibrant hyperlocal publication bridging the gap through independent journalism, storytelling, savings, community lifestyle, and commerce.
Our purpose
- Independent journalismTelling the real, untold stories of our storefront owners and online entrepreneurs.
- Hyperlocal storytellingCelebrating the unique heritage, culture, and daily life of our neighborhoods.
- Intentional savingsProviding practical, high-quality discounts that ease the rising cost of living for neighborhood families.
- Community lifestyleCuration of local events and regional flavor for the unique towns and vibrant cities we support.
- Sustaining main streetUplifting the independent businesses that define our community.
Our promise
- Amplifying local reachConnecting residents directly with nearby storefronts and independent creators.
- Creative collaborationProducing a premium, storytelling publication that highlights local flavor and celebrates the community spaces we love.
- Keeping resources localProviding a fun, practical way for families to invest in our shared economy.
Why partner with us
The Print + Digital Advantage
Whether you operate a traditional brick-and-mortar storefront or run an independent business from your local home, our pages are built for you. We invite local merchants, artisans, home-based creators, and service providers to join our upcoming edition.
Targeted local reach & distribution
Beyond printed household delivery, your business benefits from local distribution via strategic retail partners, chamber networks, and high-traffic community spots.
Print + digital hybrid
Every printed book comes with access to a secure digital flipbook. Your ad works twice as hard—sitting on their coffee table and living on their smartphone.
Social, digital & live events
Every partner receives dedicated promotional support across our social channels, plus visibility at local expos, festivals, and regional events.
Essential Services & Hospitality—We Want You!
Readers are actively looking for reliable local services. Our publication is the direct line to new clients for:
Home Services & Contractors
Plumbers, electricians, landscapers, and roofers.
Real Estate & Insurance
Realtors, mortgage brokers, and insurance agents.
Medical & Professional Services
Dentists, chiropractors, auto repair, and personal care.
Target market
Choose Your Target Market
Select an edition to see the local footprint your advertising will reach.
The Southington Edition: Local Life & Community Value
Highlighting the absolute best of Southington’s dining, shopping, and community events. Perfect for local services wanting to dominate the Southington footprint.
The Middletown Edition: Local Life & Riverfront Edition
Celebrating the rich history, scenic river views, and energetic Main Street of Middletown. Ideal for attracting tourists, hotel guests, and Middlesex County homeowners.
Choose your local footprint
We also segment publications across Connecticut so partners can target the exact communities they serve:
Shoreline & Greater New Haven
Featuring Branford, Guilford, New Haven, East Haven, and Northford.
Central CT & Riverfront
Anchored by Middletown and surrounding regional towns.
Fairfield County
Highlighting premier markets, including Greenwich and surrounding Gold Coast communities.
Marketing goals
What Are Your Marketing Goals?
Clicking a goal displays only the ad layout sizes and features relevant to that business objective.
Featured Placements
- Business & Story Spotlights Engaging editorial pieces that highlight the people and passion behind your business. Built for deep community loyalty.
- Full Page Ad Highly versatile for all business types. An excellent fit for lawyers, accountants, realtors, therapist, dentist and essential local services like contractors, plumbers and more. Perfect for maximizing local business exposure.
- Digital Video Ads Immersive video placements embedded directly inside our secure digital flipbook publication.
Featured Placements
- Direct Response Placements High-conversion coupon spaces driving immediate, measurable traffic to local restaurants, hotels, and shops.
- Half Page Ad Perfect balance for impactful seasonal offers and localized branding.
- Quarter Page Ad The classic coupon size. Ideal for “Percentage Off” or “Free Estimate” offers.
Featured Placements
- Digital Display Ads High-visibility banner spaces on our website that capture consistent online traffic and link directly to your business website.
- Social Media Placements Cross-promotions, sponsored posts, and neighborhood spotlights across our official social channels.
- Startup Awareness Ads Get affordable display blocks engineered specifically to launch brand-new business concepts.
Advertising options
Customized Advertising Solutions
Whether you want to offer a high-value coupon, share your unique story, or build brand awareness, we have an ad layout for you.
- Business Spotlights Engaging editorial pieces that highlight the people and passion behind your business—built for our independent journalism mission.
- Full Page Ad Highly versatile for all business types. An excellent fit for premium professionals like lawyers and realtors, as well as essential local services like contractors, plumbers, dentists, and therapists. Perfect for maximizing local business exposure
- Half Page Ad Perfect for impactful offers and branding.
- Quarter Page Ad The classic coupon size. Ideal for “Percentage Off” or “Free Estimate” offers.
- Premium Placements Inside Front Cover, Inside Back Cover, and Back Cover (limited availability).
Campaign length
Flexible Campaigns
Choose the campaign length that matches your calendar and budget.
3-Month Campaigns
Perfect for testing a new market, launching a startup, or running quick, seasonal promotions.
6-Month Campaigns
Great mid-term momentum builder for steady growth or capturing peak summer and holiday traffic.
12-Month Campaigns
Premium, year-round market dominance. Locks in our lowest rates and guarantees top-of-mind local awareness.
Enterprise segment
Chamber of Commerce & Hotels
Open a tab for chamber or hotel partnership details.
Exclusive Community Ambassador Partnerships
Champion Local Culture & Generate Revenue
Expand your organization’s hospitality, generate new revenue streams, and directly champion local culture with our Resell, Gift & Digital Scan Program.
- The Profit Engine Retain 100% of the retail margin by selling physical books directly to residents at community expos or via your front desk.
- The Welcome Gift Gift books to new residents, incoming businesses, and civic VIPs as a premium welcome token.
- The Contactless Digital Scan Get an eye-catching lobby counter QR card, giving visitors the option to scan and purchase a digital version instantly.
- Marketing Benefit Every partnership unlocks a complimentary Full-Page Print Ad and premium display space on our website.
Premium Hotel & Lodging Programs
Elevate the Guest Experience
Turn your guest rooms and lobby into a gateway to local culture. By featuring our lifestyle publication, you elevate the guest experience while driving effortless on-site revenue.
- The Smart Room QR Display Beautifully designed acrylic tent cards for guest rooms featuring a secure QR code. Guests can scan and browse the digital flipbook—complete with interactive Digital Video Ads—on their smartphones.
- The Front Desk Lobby Retailer Stock physical copies at your reception desk or marketplace gift shop. Purchase at wholesale and pocket the retail profits.
- Marketing Benefit Sponsoring this guest amenity unlocks a complimentary Full-Page Print Ad to cross-promote your hotel’s on-site amenities, plus prominent website display ad space.
A true win-win-win model
Building a Stronger Community Together
Partnerships create value for chambers and hotels, local businesses, and the neighborhoods we serve.
For Chambers & Hotels
Drive effortless revenue, elevate visitor hospitality, and secure premium full-page print media alongside high-visibility website advertising for your own brand.
For Local Businesses
Your partnership ensures independent creators, artisans, and storefronts get direct, high-value visibility from travelers and active residents.
For the Community
Every book sold or distributed helps fuel our Community Investment Pledge.
Community Investment Pledge
Empowering Our Neighborhoods: The Community Investment Pledge
We give back to the very neighborhoods we serve. A portion of every publication's proceeds directly funds local businesses, innovative community projects, and critical programs.
Small Business Growth
Providing micro-grants and strategic development funding to help local independent merchants and online entrepreneurs scale their businesses.
Education
Empowering local classrooms, teachers, and literacy initiatives.
Youth Development
Funding safe spaces, sports, and after-school programs.
Spirituality
Supporting the faith-based groups and community outreach that anchor our residents.
Senior Living
Uplifting our elders through dedicated companionship and wellness resources.
Explore further
Learn more before you decide
Open any topic below for purpose, why partner, layouts, and the win-win model. Use the interactive sections above to make a quick decision.
About Shop Local Coupon Book
Why partner with us
Advertising options & layouts
Win-win-win community model
Founding launch partner
Become a Founding Launch Partner Today
Don’t wait for your competitors to claim the best real estate in the book. By joining our inaugural editions, you lock in permanent launch-rate protection, receive priority page placement, and get immediate social media promotion before the first print run ever drops. Industry exclusivity goes fast!
- Email bd@shoplocalcouponbook.com
- Phone +1 (833) 995-SHOP (7467)
- Website shoplocalcouponbook.com